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Pickin’ Chicken expands to more breeds, photos, and search features

Pickin' Chicken for the iPhone

Austin-based Funny Farm Industries and Mother Earth News have announced exciting updates to the Pickin’ Chicken by Mother Earth News app for iOS. The illustrated chicken guide now has 82 breeds and more than 100 varieties, new photos, and expanded advanced search options.

Perfect for the first-time chicken owner getting started or long-time owner looking to add new breeds to a flock, the app allows the user to find the ideal chicken breed for eggs, meat, personality, or any combination through over 16 “Eggspert” search options.
New features in the Eggspert screen include the ability to search for American Poultry Association (APA) accepted varieties/breeds, comb type,  and updated American Livestock Breed Conservancy endangered breed statuses. Users also can search for characteristics such as Breed Name; Growth Rate; Temperament; Climate; Heritage/Rare Breeds; Foraging Instincts; Sex Linked; Housing Suitability; and Egg Lay Rate, Size and Color.
Comb Type on Eggspert Search

A new feature includes Comb Types searches on the Eggspert screen

Each search result listing includes a thumbnail photo, the breed name, heritage, icons for egg size and color, and the weight at harvest time. Selecting any of the breed listings brings up a summary, as well as a detailed entry on that particular breed of chicken, with full-screen photos and information from the American Livestock Breeds Conservancy if the breed is rare or endangered.
Pickin’ Chicken also features an editable Favorites library, a browsable alphabetical listing of chicken types, a glossary of terms, educational resources, tips on chicken care, a link to upload the user’s own chicken photos, an integrated Twitter link, and an opportunity to subscribe to a free e-newsletter.
“We’re pleased and humbled by the overwhelmingly positive feedback from our user community” stated Funny Farm Industries’ President, Michelle Hernandez. “We enjoy getting photo submissions from our users’ flocks.  We get some funny ones as well as ones we share in our app.”
The app also offers the opportunity to win a free coop from Mother Earth News. The next coop drawing will be December 17, 2011, allowing plenty of time to get ready for a spring flock.
Availability: Pickin’ Chicken 1.1.4 is available now through the App Store in the Reference category. Review copies are available upon request.

About Funny Farm Industries
Deep in the heart of Austin, Texas, Funny Farm Industries (www.funnyfarmind.com) is a privately funded company focusing on providing tools and resources for the urban farmer. Copyright 2009-2011. All Rights Reserved. Apple, the Apple logo, iPhone, iPod, and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks are the property of their respective owners.

About Mother Earth News
Mother Earth News (www.MotherEarthNews.com) is the Original Guide to Living Wisely. Topics include organic gardening, do-it-yourself projects, cutting energy costs, using renewable energy, green home building and rural living.
About Ogden Publications
Ogden Publications Inc. (www.OgdenPubs.com) is the leading information resource serving the sustainable living, rural lifestyle, farm memorabilia and classic motorcycle communities. Key brands include Mother Earth News, Natural Home & Garden, Utne Reader, Capper’s and Grit. Ogden Publications also produces environmentally friendly housewares through Natural Home Products LLC, and provides insurance and financial services through its Capper’s Insurance Service division.

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